Meghan Markle and Prince Harry will today introduce Baby Sussex to the world - and have insisted a US broadcaster be there to cover the news.
Royal fans will get their first glimpse of the Duke and Duchess of Sussex's baby boy this afternoon after Meghan gave birth on Monday morning.
It is hoped the pair will also reveal the name of their son today - with bookies tipping Alexander and Spencer to be a favourite.
The couple were expected to welcome a small contingent of the British media to share a photograph of their newborn this afternoon - but the inclusion of American network CBS at the request of the new parents is a surprise to most.
The US network's morning show is fronted by Gayle King - a close friend of both Meghan Markle who even attended her New York baby shower.
It was reported the move was made to reflect the "international interest" in the story - but has been seen as a "slap in the face" to other broadcasters including those from around the Commonwealth.